Indonesian Embassy in Algiers and Pertamina Collaborate to Support the Prestigious International Exhibition, Foire Internationale d’Alger 2024 in Algiers, Algeria

June 26, 2024 - The Indonesian Embassy in Algiers is participating in the prestigious international exhibition, Foire Internationale d’Alger 2024, with full support from Pertamina. The event aims to showcase Indonesia's cultural richness, business potential, and tourism attractions to the Algerian public.

The Wonderful Indonesia booth will be present from June 24 to June 29, 2024, at the SAFEX exhibition center in Algiers. Visitors will be treated to an exhibition of products from nine outstanding MSMEs mentored by Pertamina as part of the support for MSMEs to go global, batik-making demonstrations, visa services, and various travel package offers to Bali and other exotic destinations in Indonesia. Additionally, visitors can participate in quizzes with attractive prizes and experience interactive virtual reality.

The opening ceremony on June 24, 2024, was inaugurated by the Indonesian Ambassador of Algeria, Chalief Akbar, along with representatives from Pertamina. The event was also attended by foreign dignitaries, journalists, travel influencers, businesspeople, and other invitees.

"Indonesia's participation in Foire Internationale d’Alger 2024 is a strategic step to strengthen bilateral relations between Indonesia and Algeria, to promote Indonesia's vast potential in various sectors," said the Indonesian Ambassador of Algeria, Chalief Akbar.

"We hope that through this exhibition, the Algerian public will know more about Indonesia's culture, products, and tourist destinations, ultimately fostering closer cooperation. Pertamina's support for mentored MSMEs at this exhibition also demonstrates Indonesia's commitment to promoting local products in the global market," he added.

"This is a golden opportunity for our MSMEs to showcase the quality and uniqueness of their products to the world," Chalief explained.

The Indonesian Embassy in Algiers, as the official representative of Indonesia in Algeria, has the responsibility to promote Indonesia's interests in tourism, trade, and investment. Meanwhile, Pertamina, in addition to being known as a national oil and gas company, plays an important role in supporting Indonesian MSMEs through its Mentored MSMEs program. This program helps MSMEs enhance their capacity and competitiveness in the global market as part of Indonesia's economic diplomacy efforts.

"Pertamina's participation in Foire Internationale d’Alger 2024 is a tangible manifestation of Pertamina's mentoring program for its mentored MSMEs. More than 200 products from nine selected MSMEs are showcased at this event. This mentoring activity is an implementation of the Sustainable Development Goals (SDGs), which are also part of environmental, social, and governance (ESG)," said the Vice President of CSR & SMEPP Management of Pertamina, Fajriyah Usman.

Indonesia's participation in Foire Internationale d’Alger 2024 is expected to strengthen the relationship between Algeria and Indonesia while introducing Indonesia's cultural richness, business potential, and tourism allure to the Algerian public.

Vice President of Corporate Communication Pertamina, Fadjar Djoko Santoso, added that Pertamina actively participates in exhibitions, domestically and internationally. Synergy with institutions, especially with several embassies representing Indonesia abroad, is one of Pertamina's efforts to bring quality domestic products to the global market.

"Such collaboration is very beneficial, enabling Pertamina to encourage its mentored MSMEs to improve their quality, learn about international markets, and even dare to expand overseas. Through MSMEs, Indonesia could elevate its economy and reputation," Fadjar explained.

Pertamina, as a leading company in the energy transition, is committed to supporting the Net Zero Emission 2060 target by continuously promoting programs that directly impact the Sustainable Development Goals (SDGs) achievement. All these efforts align with Environmental, Social & Governance (ESG) implementation across all Pertamina's business lines and operations.**